Marketing Specialist
February 2023 - Present
• Develop and manage digital marketing, including email marketing, SEO, and social media, focusing on LinkedIn to establish and enhance TDG's brand presence. Design all digital marketing products such as capabilities statements, presentations, newsletters, etc. • Research and craft project proposals to secure new business opportunities and expand TDG's client base
• Attend industry events to capture content. Design booths, business cards, flyers, and other promotional materials for events

Social Media Specialist
• Curated and scheduled organic content across resort brands including Margaritaville Resort Orlando, Spectrum Resort Orlando, and Sentosa properties, ensuring consistent brand voice
• Captured and produced live event coverage; monitored performance analytics to refine strategy and boost engagement
• Responded to guest reviews on Google, Yelp, and TripAdvisor; collaborated on social calendars and trend-driven content with the marketing team

Social Media Manager
May 2016 - Present
• Design graphics and advertisements for the Sundancers' social media accounts intermittently
• Managed teams’ Instagram and Facebook during the Summer of 2023

Social Media Manager
March 13, 2021 - May 10, 2022
• Managed the business’ Instagram, Facebook, and Twitter (X). Photographed, created video content, designed graphics/ advertisements, and edited and captioned all posts.
• Boosted presence and engagement through stories, reels, and posts. Added story highlights and updated the profile’s bio. Gained over 500 followers for the Instagram account during management, which led to an increase in customers and sales

Social Media Manager
April 2019 - July 2022
• Maintained Facebook Page. Created and Maintained Instagram, Alumni Facebook Group, and TikTok
• Designed a professional yet engaging brand, developed an audience, and increased brand awareness. Gained 2,343 followers

Social Media Manager
March 2023 - August 2023
• Responsible for developing and managing the online content for the World Team Instagram and Facebook during the Summer of 2023

Ole Miss Social Media Ambassador
August 2021 - May 2022
• One of fifteen chosen for the school year; provided edited pictures, videos, stories, and captions for The School of Journalism and New Media’s social media accounts: Instagram, Facebook, TikTok, and Twitter (X)